Yesterday we shared hints about outdoor signs. Here are a few additional tips that apply to presentations (i.e. PowerPoint) or indoor signage.
Keep text large enough to read from 10 feet or more away, at least for the headline.
Don't use too many graphics. Less is more. Don't tire the eye by putting in too much clip art or clutter.
Stick with one or two fonts. Again, it's tempting to play around with all kinds of fonts, but it's cleaner and more readable to stick with a couple that enhance each other.
Don't provide all the details. For slides and signage, the basic concept/info will do. Elaborate verbally or give a "for more info" email address or website where you can provide FAQ's and details.
Keep these tips in mind and you'll be communicating effectively!
Our thanks to Amy Tedder and Debra Thurston for some of this content.
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